How to Find a Job in Out-of-Home Advertising
Looking for a job in out-of-home (OOH) advertising? Whether you’re in sales, media planning, design, or operations, knowing where to look can make all the difference. The OOH industry is full of opportunities, but many of the best jobs aren’t always easy to find.
Here are some of the best ways to land your next role in OOH advertising.
1. Network on LinkedIn
LinkedIn is one of the best places to connect with people in the OOH industry. If you’re not already active on the platform, now’s the time to start.
- Follow the big players – Companies like Lamar, Outfront Media, Clear Channel Outdoor, and JCDecaux regularly post job openings.
- Join industry groups – Groups like OOH Advertising Professionals and Media Planning & Buying Network are great places to network and see job posts.
- Reach out to hiring managers – A simple message introducing yourself can go a long way. Many people are happy to chat if you show genuine interest.
2. Look Locally for Billboard Companies
Not every great OOH job is with a national company. Many regional and local billboard operators are looking for talented people but don’t always list jobs on major sites.
- Search “billboard companies near me” to find smaller operators in your area.
- Check billboard structures—most have a small tag with the company name and contact info.
- Pick up the phone—sometimes, a quick call to ask about opportunities is all it takes.
Smaller companies often appreciate initiative, and even if they don’t have an opening now, they might remember you when they do.
3. Check OOH-Specific Job Boards
General job boards can be useful, but there are also job sites that focus specifically on OOH advertising. A few to check out:
- Ad Age Jobs – Covers a range of media and advertising roles.
- Mediabistro – A good spot for media planners, account managers, and designers.
4. Go Straight to Company Career Pages
Many OOH companies post job openings on their own websites before listing them elsewhere. If there’s a company you want to work for, check their careers page regularly. Here are a few to start with:
5. Use Job Boards Like Indeed and ZipRecruiter
You can still find plenty of OOH-related jobs on general job sites. Try searching for terms like “billboard sales,” “media planner,” “out-of-home advertising,” or “OOH graphic designer” on sites like:
6. Attend Industry Events & Conferences
If you can, attending an industry event is a great way to meet people, learn about job openings, and make connections. Some top OOH events include:
- OOH Media Conference (by OAAA) – One of the biggest gatherings in the industry.
- The DPAA Summit – Focuses on digital out-of-home (DOOH) trends.
- Local OOH networking events – Many regional OOH associations hold meetups where you can connect with hiring managers.
7. Consider a Recruiting Agency
Some staffing agencies specialize in advertising and media jobs. If you’re having trouble finding the right fit, an agency might help. Companies like 24 Seven Talent and Gainor Staffing often work with OOH businesses.
8. Try Freelance or Contract Work
If you’re a graphic designer, copywriter, or media planner, freelancing is a good way to gain experience and make connections in OOH. Some companies start with freelancers before hiring full-time. Sites like Upwork, Fiverr, and PeoplePerHour sometimes have OOH-related projects.
Final Thoughts
Finding a job in out-of-home advertising takes effort, but the opportunities are there. Whether you’re networking on LinkedIn, reaching out to local billboard companies, or keeping an eye on job boards, persistence pays off.
If you’ve landed an OOH job recently, how did you find it? Let us know!
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