DOOH Saves The Day In Emergencies
DOOH (digital out of home) billboards save the day in emergencies. When something major like a missing person or severe weather occurs, the message can get out quickly to the citizens. Unfortunately, there are always urgent things happening that people need to know about. Billboard companies know that it is very important to get the message out quickly and precisely. Just last week an inmate escaped trash pickup duty on the same street as our office (we share a building with Roland Digital Media). We got the message out quickly and he was caught a few hours later. Everyone knows that mother nature can have a mind of her own. Digital billboards can alert citizens of tornado warnings quickly. Below are some examples of emergency ads Roland Digital Media has ran recently.
Missing or Amber Alert
Jail Escapee or Wanted
Weather or Mother Nature Alerts