PPDS partners with Europe’s leading In-store Experience Management platform provider Grassfish to deliver ‘outstanding’ retail experiences
Part of a continuing global partnership, Grassfish’s advanced In-store Experience Management (IXM) platform – trusted by leading retail, fast food, and automotive brands globally – adds a wave of exciting new capabilities and opportunities for PPDS’ multi-award-winning zero-power Philips Tableaux ePaper Series.
Amsterdam, August 2023: PPDS, the exclusive global provider of Philips professional displays and complementary solutions, is delighted to confirm its latest solution evolution with Grassfish – Europe’s leading In-store Experience Management platform provider – delivering an exciting range of experience-enhancing features and opportunities for retailers on Philips Tableaux ePaper displays.
The solution sees the multi-award-winning ‘zero power’ Philips Tableaux Series join other Philips Android SoC retail signage displays from PPDS, in becoming fully compatible and certified to run using the Grassfish IXM platform. The solution adds new capabilities and opportunities for retailers – including cost and energy savings. An installation at a major international airport is already underway, with more details to be announced shortly.
Outstanding experiences
More than just a partnership, PPDS and Grassfish are strategically aligned in their efforts to deliver outstanding experiences for retail customers using the power of digital displays, while at the same time, creating more sustainable and eco-friendly environments – for which the Philips Tableaux is a display pioneer.
Roland Grassberger, Global Head of IXM Platform at Grassfish, commented: “High stability and green capabilities are both musts for future-orientated projects. This is something we as a business demand from ourselves and our partners. PPDS has demonstrated its commitment, not only to leading sustainability for the industry but to delivering solutions that can make a difference for retailers and their customers. We’re very happy to have certified the Philips Tableaux for use on our platform, delivering more impactful and sustainable opportunities to new and existing customers around the world.”
Commenting on this latest solution for the Philips Tableaux range, Tim de Ruiter, Global Business Development and Partnerships Director at PPDS, added: “We’re thrilled that our Philips Tableaux Series has been approved to seamlessly integrate with the Grassfish platform. PPDS is committed to supporting the retail channel, bringing innovative hardware and dedicated software solutions to market that make a difference and fill the gaps where other solutions may be either unsuitable or not cost-effective.”
He continued: “The Philips Tableaux Series has truly caught the imagination of the retail market and approval with Grassfish is another major step forward in our ambitions. We’re excited about the opportunities ahead, delivering new digital content opportunities and, equally, helping businesses further enhance their climate credentials.”
Sustainable solutions
Launched to great fanfare in EMEA at ISE 2023, in Asia Pacific at InfoComm Asia, and in North America at InfoComm 2023, Philips Tableaux ePaper displays have opened an exciting new era of digital signage, with the innovative series delivering full size, full colour, energy efficient and eco-friendly opportunities. Now a multi-award-winning solution – the first of its kind brought to market by a leading display manufacturer – Tableaux displays deliver vivid content while running unplugged and using zero power (24/7 indefinitely) between content updates and using super low power – just 0.0025 kWh – to change the image.
For context, making one cup of coffee in a typical espresso machine uses the same amount of energy as 17 image changes on the Tableaux, and using a laptop for eight hours equates to 208 image changes.
Revolutionising retail
Roland Grassberger concluded: “Through the power of Grassfish IXM, Philips Tableaux displays can now be effortlessly connected to digital ecosystems, including Product Information Management (PIM), Digital Asset Management (DAM), and Customer Relationship Management (CRM). This synergy enables the creation of next level, dynamic and personalised in-store brand journeys, while also reducing a store’s power consumption for a more sustainable retail digital experience.
“What is more, Philips Tableaux can now be seamlessly used alongside DOOH and SSP networks, leveraging the full potential of both technologies and enabling businesses to extend their reach and impact through unified advertising campaigns.”
To learn more about PPDS, please visit the website here, or contact your local PPDS sales manager.
About PPDS
PPDS is a trading name of TP Vision Europe B.V. (“TP Vision”) and MMD-Monitors & Displays Nederland B.V. (“MMD”), registered in the Netherlands, with their head offices in Amsterdam. TP Vision and MMD are wholly owned subsidiaries of TPV Technology Limited (“TPV”), the world’s largest manufacturer of monitors and a leading provider of display solutions.
PPDS exclusively markets and sells Philips-branded professional displays, covering professional TVs, signage and direct view LED solutions, worldwide under trademark license by Koninklijke Philips N.V.
By combining the Philips brand promise with TPV’s manufacturing expertise in displays, PPDS employs a competitive and focused approach to bring innovative products to market – from its 10” touchscreen through to unlimited direct view LED displays. Designing solutions that make a positive impact, both for resellers and for end customers – at the right time and in the right places.
About Grassfish
Grassfish believes that outstanding experiences make all the difference. It is the way true brand loyalty is built. Therefore, the mission is to every day enable extraordinary customer experiences.
Grassfish is recognized for its powerful In-store Experience Management Platform and dedicated people, helping leading global brands stand out and beat the competition. Grassfish IXM Platform – In-Store Experience Management Platform – offers brands and retailers a unified way to manage all Digital In-Store touchpoints on a global scale.
The Grassfish IXM Platform is developed to be fully integrated as part of the digital ecosystem. Enabling a powerful combination of high-quality visuals, real-time data, and interactive applications to create dynamic and engaging in-store experiences.
Grassfish is a strategic partner that bridges the gap between online and in-person and creates retail experiences that make all the difference. With more than 100 people in Austria, Germany, Sweden, Norway, and Denmark, Grassfish serves customers in all retail areas like BMW, Porsche, O2 Telefónica, Commerzbank, Lufthansa, J.Lindeberg, Spar, and DHL.