Best Candidates for Digital Billboard Advertising DOOH
Digital billboards (DOOH) are advertising media that work for just about any advertiser. However, there are a few businesses that are a perfect fit for this advertising vehicle. This is because they fall under the following criteria: the number of ads needed, the likelihood to change/revise ads, the need for dynamic capabilities, location-based advertising, and the length of the advertising campaign.
Best Candidates for Digital Billboard Advertising DOOH
.
Real Estate Agents
- General branding/services ads
- Listing ads
- Ability to easily change listing prices/sold!
- Target specific areas/demographics
- Competing with other advertisers in their industry
Auto Dealerships
- General branding/services ads
- Vehicles for sale ads
- Larger quantity of ads needed
- Oil changes, auto repair, employee of the month, customer spotlight
- Sales and promotions
- Competing with other advertisers in their industry
Retail Sales/Stores
- General branding ads
- Sales and promotions
- Employment opportunities
- Featured products
Medical (Hospital, Urgent Care, Dental, Etc)
- General branding ads
- Services ads
- Employment opportunities
- Community awareness
Entertainment Venues
- General branding ads
- Sales and promotions
- Employment opportunities
- Larger quantity of ads needed
- Ability to change ads easily
Financial Institutions
- General branding ads
- Services ads
- Sales and promotions
- Employment opportunities
- Ability to change ads easily
- Community/PSA type ads
- Competing with other advertisers in their industry
