Key Takaways from 2024 Fall IBO Conference
The 2024 fall IBO conference held in Fort Worth, Texas last week was a hit. Some key takeaways from the conference are below.
This IBO conference had record attendance, over 280 people!
100 billboard companies from around the world were represented.
Several media owners from Brazil attended this year’s conference.
Spotzi talked about Ai and OOH and how they can work together for data, targeting, measurement, etc. PDF
The spring 2025 conference announced: Salt Lake City / April 8-11
IBO Speedway update. New partners/operators = 13,500 displays!
Several members shared OOH marketing strategies and sales tips.
Lockridge Outdoor shared the story of their family legacy.
Rothfelder & Falick, LLP answers hot legal questions from operators.
OAAA shares government affairs guidelines. PDF
Samaritan’s Purse: Operation Christmas Child PSA Billboards.
Fall conference sponsors include Kalil & Co., Formetco, Daktronics, Horizon Structures, Williamson & Associates, Media Resources, Watchfire, Associated Posters, The Siroki Group, Drachman M&A, Billboard Planet, Independent’s Service Co., Circle Graphics, Outdoor Link, Integration Media, Billboards, etc., Reliable Electric Products, & Alerus.
Learn more about IBO USA by visiting their website here.
