OUTFRONT Media Names Industry Veteran Nick Brien Interim CEO to Guide the Company’s Next Chapter of Strategic Growth and Innovation
NEW YORK, Feb. 4, 2025 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) today announced the appointment of Nick Brien as Interim Chief Executive Officer, effective February 10, 2025. With a dynamic blend of industry expertise and decades of leadership experience, Brien is uniquely positioned to lead OUTFRONT Media into its next chapter of innovation and growth. Having served on the company’s Board of Directors for many years (which service will continue during his tenure as the Interim Chief Executive Officer), Brien brings deep insights into the company’s operations, partnerships, and the evolving out-of-home industry. This foundation empowers him to chart an ambitious path forward, unlocking new opportunities for OUTFRONT Media to be a driving force as a leading media brand.
“Nick brings a perfect balance of marketing strategy, business acumen, and expertise in ad tech and digital innovation, making him the ideal leader for OUTFRONT during this important transition. When the Board initiated the search for new leadership, Nick stepped forward with a bold vision for the company. It was clear he could immediately step in as Interim CEO to spearhead an ambitious set of initiatives, driving continued momentum and progress in the company’s transformation and growth,” said Michael Dominguez, who was named Chairman of the Board as of February 10, 2025.
A seasoned Chief Executive Officer, Brien has held senior leadership positions at some of the world’s most influential organizations, including advertising industry powerhouses Publicis, Dentsu, McCann Worldgroup, and IPG Mediabrands. He also comes to OUTFRONT with deep experience in ad technology from his time as CEO at Amobee. He successfully led these companies through periods of rapid expansion and change, redefining their influence on the global media landscape.
“The out-of-home medium is bold, impactful, and is quickly evolving into a significant digital channel. Our unmissable creative canvases spark conversations and enable advertisers to engage consumers in ways that drive superior campaign performance while building brand loyalty,” said Mr. Brien. “By operating as a tech-enabled, data-driven, and ideas-led company, we have the opportunity to elevate OUTFRONT’s strategic importance for brands and partners while unlocking new avenues for growth.”
This leadership transition follows the previously announced retirement of Jeremy Male, who leaves behind a lasting legacy at OUTFRONT Media. Most notably, Male oversaw the transformation of CBS Outdoor Americas into OUTFRONT Media and led the company through a successful initial public offering. Under his leadership, OUTFRONT Media established itself as a leader in the out-of-home advertising industry, resulting in significant growth throughout his tenure.
As Interim CEO, Brien joins an industry-leading team renowned for their exceptional sales expertise, innovative design teams, and client-focused consultative approach. With his established relationships across the executive management team, Brien will work closely with leaders to ensure a seamless transition while the Board considers him alongside other candidates for the permanent role as part of a global search. To further strengthen the company’s leadership during this pivotal period, Chief Financial Officer, Matthew Siegel, will take on expanded operational responsibilities.
Under Brien’s leadership, the company is focused on amplifying the power of out-of-home to drive brand awareness and measurable performance, accelerating its technological evolution, and building on its strong foundation of creativity and innovation—all while continuing to deliver exceptional value to agencies, brands, key stakeholders, and stockholders.
About OUTFRONT Media Inc.
OUTFRONT leverages the power of technology, location, and creativity to connect brands with consumers outside of their homes through one of the largest and most diverse sets of billboard, transit, and mobile assets in the United States. Through its technology platform, OUTFRONT will fundamentally change the ways advertisers engage audiences on-the-go.
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Contacts:
Investors | Media |
Stephan Bisson | Courtney Richards |
Investor Relations | PR & Events Specialist |
(212) 297-6573 | (646) 876-9404 |
SOURCE OUTFRONT Media Inc.