Search Results for: what is programmatic

Vistar Media and PMG Bring Innovative Dynamic Creative and Targeting to Best Western’s Latest Out-of-Home Advertising Campaign

NEW YORK, Sept. 18, 2024 (GLOBE NEWSWIRE) — Vistar Media, the leading global provider of technology... Read More

Captivate Announces Partnership with Adelaide, Demonstrates Superior Performance in OOH Advertising

NEW YORK, Sept. 17, 2024 /PRNewswire/ — Captivate, North America’s leading digital video network that delivers 100% viewable, fraud-free, brand-safe media... Read More

37% of US marketers are reallocating budgets from other digital channels to prDOOH

US prDOOH investment is projected to increase by a third (29%) over the next 18... Read More

Vistar Media’s traditional OOH planning software, Adstruc, launches in the US

Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, announced today the... Read More

Screenverse Rebrands ‘Screenverse Office’ to ‘Screenverse + TouchSource, ‘ Expanding Digital Advertising Footprint into Retail Venues

New York, NY – September 4, 2024 – Screenverse, a leading player in the digital... Read More

Prebid Announces Support for DOOH with Successful Proof of Concept

NEW YORK and LOS ANGELES, Sept. 05, 2024 (GLOBE NEWSWIRE) — Prebid.org, the organization that... Read More

VIOOH continues to innovate for OOH media owners with new audience-based visual planning enhancements

LONDON, UK, 3 September 2024 – Today, VIOOH, the leading premium global digital out of... Read More

Vistar Media expands Southeast Asia operations with new Bangkok office

 Appoints Sharin Chawla as Director of Sales & Partnerships, Thailand to lead this growing market... Read More

Screenverse and SignBird Announce Partnership

SignBird is proud to announce our partnership with Screenverse, becoming their preferred provider for top-tier... Read More

Vistar Media surges in H1 2024 as OOH market continues its ascent

Out-of-home advertising leader demonstrates strong performance across key metrics Vistar Media, the leading global provider... Read More