Seen Media Welcomes Gabrielle Theroux as National Account Director

Gabrielle Theroux

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New York, NYSeen Media Group, New York City’s leading privately held outdoor media company, is pleased to announce the appointment of Gabrielle Theroux as National Account Director. With her extensive experience and proven track record in the out-of-home (OOH) advertising industry, Gabrielle is poised to play a pivotal role in shaping the company’s growth and driving its continued success with renewed vision.

Gabrielle joins Seen Media following successful tenures at Intersection Media and Clear Channel, where she established herself as a strategic leader recognized for delivering exceptional sales performance and cultivating enduring client relationships. Her outstanding reputation in the OOH industry and her ability to navigate its complexities will play a pivotal role in advancing Seen Media’s growth and expansion objectives.

Gabrielle expressed her enthusiasm for joining the team, “I’m incredibly excited to join such a talented team and represent Seen Media’s premium portfolio of assets! I’m eager to bring a fresh perspective that will contribute to the company’s continued growth and success, and I look forward to strengthening our relationships with our wonderful clients throughout this exciting next chapter!”

“I’ve had the pleasure of working with Gab at Intersection, and she is truly one of the best salespeople and strategic thinkers I’ve ever encountered,” said Rob Levine, Chief Revenue Officer of Seen Media Group. “Her passion for the business is unmatched, and her ability to drive results is extraordinary. I’ve always been incredibly impressed by her vision and dedication, and I couldn’t be happier to have her join the growing team at Seen Media. She’s a fantastic addition, and I’m excited to see the impact she’ll make as we continue to expand”.

Gabrielle’s appointment marks a pivotal moment in Seen Media’s evolution, fortifying its capacity to serve an increasingly diverse and dynamic clientele while advancing its commitment to delivering impact-driven advertising solutions. As Seen Media continues its remarkable growth, the company is poised to accelerate its trajectory, driven by a culture that places its employees at the heart of its success and attracts the industry’s most exceptional talent. In the past quarter alone, Seen Media has further solidified its position within the OOH space by welcoming half a dozen highly esteemed professionals to its sales organization, each contributing to the company’s ever-expanding influence.

Ryan Benedicto, SVP, Head of National Sales, added: “In this small industry you always hear about the people who are making an impact. Whether it is their relationship building or bringing new business solutions and concepts to their clients, Gabrielle is one of those impact players! I’ve been able to watch her stock grow from afar and now I am incredibly excited to finally be on the same team here at Seen!”

“It is with great excitement that we welcome Gabrielle to the Seen Media family,” said Jay Heleva, Chief Executive Officer of Seen Media Group. “Her expertise and esteemed reputation in the industry exemplify the caliber of talent we aim to attract as we shape the future of our company. I am confident Gabrielle will make a significant and lasting impact, and I look forward to the incredible contributions she will bring to our team.”

About Seen Media Group

Seen Media Group is a fast-growing, privately held media company based in New York City, specializing in premium large-format billboards and street-level poster advertising. Focused on creating high-impact and visually engaging outdoor storytelling, Seen Media Group enables brands to connect with consumers in their everyday environments; where they live, work, and play.

 

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