Spec Art that Sold
Let’s look at some examples where creating spec billboard ads for potential customers helped make the sale:
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Company: Keller Williams
Business: Real Estate
Spec Art Created: Photo Ad, Property Ad, Logo Ad
Case Study: Client called Roland asking for info about a specific billboard location of theirs. The sales rep set up a meeting with them, create the sample ads and made the sale. After a few design revisions the customer’s ads are now live.
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Company: Raymond James
Business: Financial Advisor
Spec Art Created: Photo Ad, Slogan Ad, Logo Ad
Case Study: Client called Roland asking for info about advertising. They just started at a new financial advisory firm. The sales rep set up a meeting with them, create the sample ads and made the sale. The billboard ad design is being finalized as we speak.
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Company: Hour-O-Matic
Business: Dry Cleaner & Tux Rentals
Spec Art Created: Price Point Ads
Case Study: Roland sales rep reached out to the customer about billboard advertising after seeing a printed sale advertisement of theirs. Prom season was in so they client was eager to advertise their great prices and service. After presenting some spec ads (created with Tasty Ad) to the customer, they signed up and their Tasty Ads went live with only a few minor revisions.
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Company: Rich Marine
Business: Marine/Boat Dealer
Art Created: Event Ad
Case Study: This existing customer needed a simple ad for their upcoming boat show. We used Tasty Ad to design the ad and after a few minor revisions the ad was live. Much faster than creating the ad from scratch in photoshop or subbing the design job out to a third party!
Check out our post on how to easily create great billboard spec art here.